Before we start, let's take a pop quiz: What makes a great website? a) great visuals b) easy navigation c) goal-oriented d) valuable content e) SEO optimized f) all of the above I think you probably know the answer. It's F) all of the above. They are all important and necessary when creating a website that will address your business needs and deliver ROI. To stay on track, it always helps me to ask the following questions during the website design phase: Will it drive busine